WEEKLY AGENDA

SUPERWEEK 2012 is set of conferences: Analytics, PPC and SEO days – all in one week. The thematic days cover the most important sections of the online business. Some the speakers are 10 employees of Google, 3 leading independent consultants and dozens of Hungarian experts. Speakers include:  Nick Mihailovksi (Google Analytics), Caleb Whitmore (Analytics Pros), Justin Cutroni (Cardinal Path) and Viktor Nebehaj (Google EMEA – Search Quality). There are more than 60 sessions and workshops within 5 days.
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  • SUPERDAY (Monday)  is a day of general topics and introductory lectures. The main topics are web analytics, SEO and PPC.
  • SUPERANALYTICS day (Tuesday) mainly features the best known web analytics superstars of the known universe:  Nick Mihailowski, the senior developer of Google Analytics from Mountain View, California; Caleb Whitmore (Analytics Pros) and Justin Cutroni (Cardinal Path), the leading web analytics consultants of the US. These three experts have never been together in a European conference yet. Further guest stars include Emer Kirrane and Julien Coquet from Yahoo! Analytics.
  • Wednesday and Thursday are about Search Engine Optimization similar to SUPERSEO 2011. Last year’s superstar, Viktor Nebehaj (Search Quality Manager, Google Ireland) will hold the keynote at the first SUPERSEO day.
  • The key highlight of the SUPERPPC day Friday is the panel discussion Display vs. PPC. Topics of the discussion include the tracking of media-buying efficiency, media-buying habits and the change of the environment.